Born and raised in Central New York, brothers Kevin and Mark Giordano caught the desire to perform music at a young age. Throughout their musical careers, they have fronted bands of all styles and sizes showcasing their versatility. From funk and rock to pop and bluegrass, the music always told a story. Now, after forming the band “South Bay”, it was time to tell their own. After 3 years in the making, the debut album "U" has received favorable airtime on local radio showcasing “A Scene in a Movie” and “Modern You.” Included on the album is the awarded “Loving Rose Marie;” a semi-finalist in the GREAT AMERICAN SONG CONTEST. Musically, it's exciting and catchy, with yearning melodies. Lyrically, it takes you through the story of a romance gone bad ending with "Losing Rose Marie, Between the Lines and reemerging into the sun in Nevada.