The McKinney ideology is simple: a lust for power. The pain of a woman in torment. The rapid pulse of exultation, the knife edge of tragedy. The lyricism of British pop crushed beneath an American steamroller of pulsating rock. What is McKinney front girl Marc Ash running from? What drives her on? Why does she have such a strange name? Why do so many of the songs mix that relentless, primal beat with lyrics of self-lacerating pain.

When ex Factory Records ( New Order, Joy Division) stalwart Mike Simii heard the lyrics of Marc he immediatly felt that he needed to work with her and the result is the album ME ME ME.

The floodgates open with ‘Mess It Up’, followed by a swirling, stargazing pop-rock gem in the form of ‘Everyday’. Meanwhile in ‘Surreal’ the band have a bona-fide rock-anthem in waiting, full of screeching BRMC-esque guitars, pounding drums and seductive vocals. As Rick Martin of NME put it: “ No-one will matter more”.

McKinney

Having been signed to legendary Manchester record Label Factory Records ( Joy Division, New Order ) and having completed tours with New Order, The Smiths, Stone Roses, and the Cult Mike Simii?s formed McKinney with Marc Ash after been blow away by her mixture of bitter sweet lyrics and emotive vocals.

Joined by Zero, Danny P and Rich Thorn, McKinney have already become a must see live act and have already played to 1000 fans at the Ritz Manchester ( edits on the video for Surreal single)

Already completing two acoustic sets for the BBC in the UK and play on MTV and gained exposure on SKY TV, the review that best sums up McKinney appeared in one of the biggest ?glossy? magazines in the UK

EVE magazine said
?Music Maths
Rock-Chick edge of Blondie+Femme-fatale style of PJ Harvey+Pop Attitude of Avril Lavigne = McKinney

Further press interest has been from NME ?s Rick Martin who stated ? McKinneys Marc Ash will be the woman to put female fronted rock back into fore?